Customer Insight Group Loyalty Blog

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Retailers Leveraging Mobile Technology to Drive Sales

Mobile App Programs Help Retailers Enhance Customer Experience, Boost Loyalty and Drive Sales Armed with mobile devices, store associates and managers can meet the needs of consumers and generate more sales revenue and engaging customers. According to an EKN Mobility in Retail 2014 report, 77% of retailers believe store operations will benefit the most from Read more…

Retailers Primarily Use Mobile to Drive Loyalty, NOT Sales

[Source: Mobile Commerce Daily] A recent survey of 100 retailers by EPiServer found that 46 percent of those with a mobile strategy in place and 74 percent of those planning to launch one soon say they are using mobile primarily to increase customer loyalty or provide a more personalized experience for customers. Only 8 percent Read more…