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Nordstrom Announces New Loyalty Program

Nordstrom Overhauls its Loyalty Program Nordstrom Inc. announces a new customer loyalty program, The Nordy Club. The program replaces Nordstrom Rewards and incorporates the traditional point system and favorite benefits of its previous loyalty program while offering customers personalized and enhanced service and experiences including exclusive access to product and events, along with more convenient ways to Read more…

Sally Beauty Rolls Out New Loyalty Program

Sally Beauty Gives Loyalty Program a Makeover Sally Beauty rolls out piloted loyalty program, Sally Beauty Rewards. After running successful pilot programs in Florida and Georgia since 2017, Sally Beauty Rewards launched nationwide to all Sally Beauty customers on October 22, 2018. With the launch of this modern concept, Sally Beauty celebrates its hair and Read more…

Schnucks Unveils New Loyalty Program

 Schnucks Store Card Loyalty Program Customers who sign up for Schnucks store card program will earn 10 reward points for every dollar spent on qualifying* purchases. After accruing 1,000 points (the equivalent of $100 in purchases), customers will earn $2 off a future purchase. They can choose to redeem dollars off as they are earned Read more…

Dr Max’s Loyalty Program Key Differentiator

Best in Class Retail Loyalty Program Company Overview: Dr. Max is one of the biggest retail pharmacy chains in CEE. It is a market leader in the Czech Republic and Slovakia, and one of the biggest chains in Poland. It operates almost 1000 pharmacies in the chain and serves more than 210,000 customers daily. Market: Central and Eastern Europe Read more…

Global Outlook on Loyalty Programs and What Consumers Want

Report: Global Loyalty Programs Most organizations understand the importance of growing and retaining existing customers and choose to implement a loyalty program. Brands want to provide great customer service so customers will continue purchasing from them. And, customer loyalty is paramount to any brands’ success — because loyal customers can grow a business faster than sales Read more…

NYX Professional Makeup Launches “Makeup Crew” Loyalty Program

NYX is Bringing New Technology and Rewards to Their Loyal Customers NYX Professional Makeup, a pioneer in converging the worlds of digital and beauty, recently launched “Makeup Crew,” a fan loyalty program and mobile app. The brand continues to redefine the beauty experience by further bridging the gap between brick-and-mortar retail stores and beauty e-commerce. Customers Read more…

North Face VIPeak Loyalty Program Heightens Brand Loyalty

Loyalty Program Goals: North Face’s direct to consumer business, comprising both its physical retail and e-commerce arms, was growing steadily year-on-year. This growth led the company to focus on enhancing direct customer engagement via a loyalty program, VIPeak. The program was designed to improve the company’s insight into its customers, create long-term engagement by more closely Read more…

American Eagle Launches AEO Connected Loyalty Program

American Eagle’s Loyalty Program Now Delivers a Better In-Store, Online and Mobile Brand Experience American Eagle Outfitters, recently announced the launch of AEO Connected, a new, highly-digitized loyalty program serving all American Eagle and Aerie customers. Over 16 million current rewards members were immediately converted to AEO Connected, where they enjoy greater convenience, more rewards, Read more…

Office Depot Announces New Loyalty Program

New Loyalty Program Offers Rewards On Everything Office Depot, Inc. has announced a new loyalty program to save customers money with expanded benefits, “Office Depot OfficeMax Rewards Everything”. The program has been updated to ensure every member is rewarded, and by creating a VIP tier, gives members even more savings while delivering an exclusive experience. Read more…

GNC’s New Loyalty Program Delivers Positive Results

GNC’s Revamped Loyalty Program is Attracting New Customer, Increased Transactions and More! In 2016, GNC launched a major rebranding effort to magnify customer experience and customer engagement with a new loyalty program, One New GNC. The company now offers a single price both in-store and on GNC.com, replacing multiple pricing structures across channels and membership Read more…