Customer Insight Group Loyalty Blog

Fresh Ideas for Building Profitable Customer Relationships
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Personalizing the Web Experience

Posted by Yuan Tian Example: Joan Smith logs on to Amazon When Joan Smith logs on to Amazon, she is greeted with, “Hello Joan Smith. We have recommendations for you.” When she clicks the text, she goes to a screen with recommendations for new releases, bargains, and items coming soon—all of which are specific to Read more…