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The Maldives is the World’s First Country to Offer a Traveler Loyalty Program

The Maldives plans on launching a loyalty rewards program come December to boost tourism, which has suffered under the COVID-19 pandemic. The Maldives Border Miles loyalty program will reward visitors’ points for every border crossing, which will earn them perks and benefits. The perks tourist will receive have not been announced. The program is a Read more…

10 Tips to Build Customer Loyalty

Providing excellent customer experience will help your business build customer loyalty. The benefits are obvious — loyal customers tend to purchase more frequently, are brand advocates who freely recommend your business to others, and it costs less to sell to them. Understanding how to keep your customers happy is the key to building customer loyalty. Read more…

Best Western Hotels Rewards Front Line Heroes

Best Western Hotels &Resorts (BWHR) has launched a support package designed to offer a helping hand to front line workers during the COVID-19 pandemic. The package includes a discounted rate at participating BWHR-branded hotels, a custom loyalty offering for essential workers, and expanded donation offerings supporting COVID-19 relief efforts.   Best Western, Marriott Launch COVID-19 Read more…

U.S. Brands Join the Fight Against COVID-19

As the number of cases in the United States continues to grow, hospitals’ demand for personal protective equipment (PPE), hand sanitizers, and ventilators is growing. Brands like the New England Patriots, Ford Motor Company, and Gap Inc. are stepping up to close the gap between the need and the availability of critical supplies to halt Read more…