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The Buzz: Building Loyalty in the Digital Age

Below is our roundup of the latest noteworthy customer relationship marketing news, article, information, and trends. WHY DOES BEN & JERRY’S HAVE SUCH LOYAL CUSTOMERS? It comes down to its commitment to linked prosperity, writes Brad Edmondson, the author of Ice Cream Social: The Struggle for the Soul of Ben & Jerry’s. SAFEWAY ELIMINATES CLUB Read more…