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Why Use Social Media for Business

Six Reasons Why Social Media is Important for Business Why is social media important for business? Whether your company is small, medium or large, social media provides a number of benefits that you can’t find with other forms of publicity and advertising. Here are six key benefits of social media for business. 1. Increase Your Read more…

6 Steps to Build a Successful Social Media Marketing Strategy

During the Coronavirus Pandemic, marketers have seen one of the most significant changes in how consumers research products and brands. The Global State of Digital 2021 report shows that social networks play an increasingly important role in people’s brand research behaviors and are now second only to search engines. What’s more, social networks are now the top Read more…

A Comprehensive Branding Guide for Businesses

A branding guide, also called a brand’s style guide, is a rulebook containing instructions on how to present a brand to the world. It includes everything from the brand’s vision to its voice. As a critical business document, it ensures clarity and consistency at every level of brand communication. it’s important for customers to experience Read more…

6 Tips to Improve Your Email Marketing Performance

If there’s one thing you can’t take for granted in your marketing campaign, it’s email. The Direct Marketing Association found that 66% of all customers made online purchases because of email marketing messages. Almost 75% of all marketers say that email marketing is core to their business, and email is becoming even more important over Read more…