Why has Your Social Media Strategy Stalled?
Posted on November 16, 2010 by Sallie Burnett
When social media marketing exploded on the scene, many companies scrambled to get a company presence on Twitter, YouTube and Facebook but had no strategy for using them. Then they wondered why it did not work. So now what? How can a company turn a stalled social media strategy into a customer engagement strategy?
Customer Loyalty Consultant | Customer Retention | Global Keynote Speaker | Social Media Marketing Strategist at Customer Insight Group
Sallie Burnett is the founder and CEO of Customer Insight Group, a strategic marketing firm that leads the way in the evolution of how companies engage their customers and earn their long-term loyalty. Sallie has more than two decades of strategic consulting experience helping some of the world’s leading companies engage, keep, and grow more profitable customer relationships.
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Filed under: Social Media Marketing