Twitter recently announced an increase in character limit with Direct messages, or DMs. This is great news for business who use Twitter to address customer service issues. Business now have 10,000 characters which will make the discussion with customers less cumbersome and wont require them to split the conversation into a series of messages.

Twitter said the change will begin rolling out today on twitter.com, the iOS and Android apps, TweetDeck and Twitter for Mac and will continue to roll out worldwide in the next few weeks. Direct Messages sent and received the old-school way via SMS will still be limited to 140 characters.

Public tweets — and tweets from private accounts — will continue to be limited to the 140-character standard.

[Source: Twitter]

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Twitter Stats:

• More than 60% of Twitter users log into their account every day. (Source: Social Media Today, 2013)
• The fastest growing demographic on Twitter is the 55–64 year age bracket. (Source: Buffer)
• Twitter has over approximately 1 billon registered users. (Source: Expanded Ramblings)
• 51% of active Twitter users follow companies, brands or products on social networks. (via Edison)
• See more stats here: Twitter Stats

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Mary Shaw

Mary has extensive digital and social media marketing experience and covers a periphery of topics. She writes about digital, online marketing, social media trends, content marketing, and customer relationship marketing.

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