Customer Insight Group Loyalty Blog

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How to Build a Social Media Strategy

Social media marketing incorporates social media platforms and websites to promote products and services, allowing organizations to communicate directly with customers and vice-versa. Social media marketing is done on Twitter, Instagram, Facebook, Snapchat, Pinterest, TikTok, YouTube, Google+, Linkedin, and much more. This form of marketing is integrated with an overall marketing plan to achieve business Read more…

​​How to Accelerate the Growth of Your eCommerce Business

Successful businesses never stop evolving, and if you have an eCommerce business, you should follow this practice. The number of companies moving online has constantly been growing in the last years, and with the pandemic, the trend has accelerated.  But, without the proper strategy, standing out is now more difficult than ever. In this article, Read more…

How to Create an Ideal Customer Profile

You can create the ideal customer profile and develop a system to audit those profiles. Without a doubt, the most challenging question we have to answer every day is who we should be selling to. If we get this wrong, then everything becomes difficult for us. This article will show you the proper steps you can take Read more…

Tips for Maintaining a Good Work Culture

Having a good work culture in your office helps attract new employees, retain talented people, and ultimately earn more profit. Every company has a shared set of values, beliefs, and principles that run for the organization, and this amalgamation of values and ideas makes a culture within the organization. The productivity of the employees depends Read more…

Actionable SEO Hacks To Skyrocket Your Organic Search Ranking

To master the world of search engine optimization, it’s a little more complicated than choosing the right keywords. In fact, if you approach SEO as a “fill in the blanks” recipe for success, you’re already starting on the wrong foot. When it comes to SEO, you’re able to focus on actionable tasks to organic search Read more…

A Comprehensive Branding Guide for Businesses

A branding guide, also called a brand’s style guide, is a rulebook containing instructions on how to present a brand to the world. It includes everything from the brand’s vision to its voice. As a critical business document, it ensures clarity and consistency at every level of brand communication. it’s important for customers to experience Read more…

Effective Ways To Improve Your Restaurants Customer Engagement

As a restaurant, it’s crucial to improve the way your customer is engaging and experiencing the business. The experience your customers have when dining at your restaurant will influence how likely they are to return. When it comes to tools, there are plenty out there that can help build your customer’s engagement to the brand. Read more…

10 Strategies to Grow Your Business

Having a business is one thing, but growing it is entirely another. Constant development and growth are oxygen for businesses to survive in any market with competition at the peak of all its being.  Sometimes, it’s even easier to say that launching a business is a small feat; bringing growth is the hard part. Because Read more…

The Importance of Video Content on Social Media

Video content marketing is the process of posting and sharing videos on social media platforms for promoting a particular brand. Generally, most of the videos are shared on Facebook, Instagram, and YouTube. It is a powerful social media marketing strategy for a brand to convey its message, which is easily accessible to a larger audience.  Read more…

Expand Your Marketing Strategy Beyond Social Media

As you develop your marketing strategy, it is important to utilize different types of marketing. Businesses can often make the mistake of only using one type of marketing. Whilst this can be effective, it can also limit your growth and potential. This article looks at the different types of marketing tools businesses can use to Read more…