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Latest Digital Marketing News

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Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy.
Four Steps to Achieving Your Social Media Goals In 2014

Four Steps to Achieving Your Social Media Goals

This article shows how to streamline your social media marketing to achieve your goals. Read more

Facebook: Facebook has officially started testing Video Ads

The video ads will function in the same way as the auto-play feature that was rolled out earlier this month for videos shared via Facebook or Instagram – Video Ads will begin playing automatically as soon as they appear on screen, without audio. Read more

How To Be The #1 Trending Hashtag On Twitter

Nat Geo saw average engagement rates of 10% on Promoted Tweets, which was 110% higher than the network’s historical average. Read more

More Americans Embrace Social Media

Some 73% of online adults now use a social networking site of some kind and Facebook is the dominant social networking platform in the number of users.

Report: M-commerce to Reach $707 Billion in 2018

The report found that leading retailers were increasingly developing strategies built around mobile, using it as a ‘hub’ facilitating payment, product discovery and customer retention. Read more

What’s New In Retail? Mobile And Social Selling

The retailers that succeed in the digital market will develop a strong brand and value proposition, deliver it flawlessly and localize it for each market — and for each individual customer, too. Read more

7 Social Marketing Trends To Watch In 2014

In 2014 we will see ever-richer digital marketing opportunities, including optimized photo and video ads and a chance to take social beyond the confines of the social network. Read more


What news did you find noteworthy this week? Share your ideas and news stories on our Facebook page.

Mary Shaw