Customer Insight Group Loyalty Blog

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Are You Ready to “Up Your Digital Game”?

Who doesn’t want to improve upon their digital strategy and execution? Pretty much every marketer out there would like to say that they’ve raised their own bar. Sallie Burnett, President of Customer Insight Group, understands that feeling all too well, which is why she recently shared her expertise and insight at the first Digital Marketing Summit at the prestigious Daniels College of Business in Denver, Colorado.

“Rapid changes in search and social media technology have put customers (and their highly influential virtual networks) at the helm,” explains Burnett. “This raises the bar for marketers and demands that we look at new ways technology is allowing us to engage with customers.”

Sallie Burnett, President of Customer Insight Group, a leading strategic marketing consulting firm renowned for its ability to help companies engage, keep and grow profitable customer relationships, helped prepare marketers for the new challenges and opportunities ahead, while laying the foundation for a successful social media strategy that facilitates collaborative experiences and dialogue that customers value, and ultimately increases revenue. If you missed Sallie’s presentation in person, you can now see it here for yourself:

For more information about how Sallie Burnett and her team of social media experts can help you integrate social media into your marketing strategy, or to invite Sallie to present at your next professional event, contact Customer Insight Group at

jill Manser