[Source: American Diabetes Association]
The American Diabetes Association has announced a partnership with Walgreens wherein $1 will be donated for each new Balance Rewards sign up through Dec 31 2014, up to $50,000.
The Walgreens Balance Rewards program already takes steps to help people stay healthy by rewarding consumers for walking, running, weight management efforts and testing their blood pressure and blood glucose. In addition to the donations, the partnership with the American Diabetes Association also includes Walgreens participation in various diabetes fundraising events throughout the country.
“Walgreens plays an integral role in the advancement of our mission and our movement to Stop Diabetes. Leading a healthy and active lifestyle are key components for those who are at risk for or live with type 2 diabetes,” said Larry Hausner, CEO, American Diabetes Association. “We are proud to be collaborating with Walgreens to get the word out about such an exciting program that will not only get people to make better choices, but it will help the Association raise critical funds to help further our movement to stop this deadly disease.”
[Photo Source: Walgreens]
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Filed under: Brand Loyalty