Membership warehouse retailer Sam’s Club, a division of Wal-Mart, has announced the national roll-out of Cash Rewards, a new incentive for members of the chain’s loyalty program.
Cash Rewards provides Sam’s Club Plus members $10 in cash rewards for every $500 spent on qualifying pre-tax purchases, a perk Sam’s Club is touting as an industry-leading benefit. Members of the Plus program will be automatically enrolled.
The rewards, which are loaded onto membership cards, apply to annual membership fees, in-club or online purchases or for cash redemption at the register. Members can track their rewards online or through the Sam’s Club mobile app.
“We believe it’s important to add value to our membership by offering services and benefits that provide that extra something to our members,” Rosalind Brewer, president and CEO of Sam’s Club, said in a press release. “With the summer entertaining and travel season just around the corner, Sam’s Club Plus members can start earning cash rewards during a peak spending time and continue to enjoy this money back advantage all year long.” Read more
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Filed under: Brand Loyalty