RiteAid Rewards Loyal Customers

ite Aid announced it’s offering members of their wellness+ loyalty program the opportunity to receive lifestyle and entertainment rewards for every $50 spent in stores on participating products through January 24.

Members of the free wellness+ loyalty program can look for the red “Buy & Earn” symbol on store shelves. Once wellness+ members purchase $50 of qualifying products, they will receive a Unique Reward Code on the bottom of the register receipt. Customers can make multiple visits and purchases to reach the reward thresholds of $50, $100, $150, $200 and $250 receiving a new code at each threshold up to a total of 5. The codes may be used individually or added together to redeem for bigger and better rewards.

“We wanted to offer something special to our most loyal customers – wellness+ members – as we enter the New Year, as a way to thank them for their business,” said John Learish, Rite Aid senior vice president of marketing. “By participating in ‘Happy You Year,’ our customers have the opportunity to earn a reward of their choosing, and with rewards ranging from an evening out with the family to a fitness class or a day at the salon, there’s something for everyone.”

[Source: RiteAid]

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Filed under: Brand Loyalty