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How do you create meaningful interactions with your customers?
Get involved in a two-way engagement with them.
Social media demands a shift from brands pushing messages one-directional to getting involved in a two-way engagement with your customers. Your customers have formed opinions about you, your level of service, the quality of your product, and are likely expressing that opinion. Everybody gets to throw in their two cents. That alone can feel a little daunting when you’re trying to keep your branding clear and concise. But, it doesn’t have to be. In fact, it can be one of your greatest assets when you put the right strategy in place to engage them.
Social media is all about dialogue — conversations taking place online 24/7 with countless numbers of people involved, potentially all over the world. That’s good news, because relationships thrive when dialogue is happening. It means your customers care. The goal is to keep the dialogue going in the right direction. Sound overwhelming? It doesn’t have to be. We make it easy for you to get involved in a two-way dialogue, connecting with customers in ways that matter most to them, building trust and brand advocacy.
Social Media Roadmap – Over 8-10 weeks, we’ll show you how to utilize the unique properties of social media within your big picture by creating a tailored social media strategy as part of your overall customer relationship management approach. Our proprietary solutions will enable you to monitor and join the conversation in a relevant way that results in increased brand awareness, loyalty and sales.
Social Media Navigator – This 4-6 week engagement includes a half-day workshop aimed to elevate your knowledge on all things social media, followed with a consulting assessment designed to bring your social media strategy into focus with solid next-step direction to achieve your business objectives.
Custom Social Media Workshop – Bring your whole team together for this interactive private half-day, one-day or multi-day workshop that brings everyone up to speed on the very latest in social media options, benchmarks your readiness, sets objectives and delves deep into the most effective ways to integrate social media into your CRM strategy.
Customer relationships. Engage. Keep. Grow.
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