Customer Insight Group Loyalty Blog

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Revealing Marketing Stats About LinkedIn

With over 460 million members in over 200 countries and territories, LinkedIn is world’s largest professional online network. For most companies, it plays an important role in their marketing strategies and the follow marketing stats about LinkedIn provide insightful information all marketers should know. Stats You Need to Know about Customers and LinkedIn Every second Read more…

Study: Mobile Ads Increase In-Store Visits by 80%

A recent report reveals that mobile ads on smartphones and tablets are having a big impact on consumer purchases. The Mobile Audience Insights report, conducted by NinthDecimal, focuses on understanding how the role of mobile has evolved in various stages of the consumers’ path-to-purchase. The report offers marketers insight into how consumers are using mobile Read more…

Dairy Queen Launches #BlizzardBattle Social Media Contest

Dairy Queen is pitting its apple and pumpkin flavored blizzards against each other in a new social media marketing campaign. The Minneapolis-based brand has pitted two towns in what it calls a #BlizzardBattle, urging fans to #VoteApple or #VotePumpkin through Sept. 29 on social media platforms like Facebook, Twitter and YouTube. Barry Westrum, Dairy Queen’s Read more…

Google+ Infographic

Get the Social Media Picture at Customer Insight Group.

Customers’ Public Social Data Isn’t Yours

Customers may post rafts of personal information on social media, but that doesn’t mean they want companies using it. Social media has revolutionized the way people share information. Social media users are posting information about themselves on a plethora of networks, creating a record of their likes and dislikes, their habits and interests, places they Read more…

ManPacks Utilizes the e-business Subscription Model

This article talks about how the company ManPacks utilizes the subscription e-business model. The company provides men with underwear, socks and undershirts. It reveals how personalization is rapidly growing on the internet, if with everyday products such as these types of clothes. The article mentions how the company provides men with clothes so that they Read more…

The New Online Product Reviews

Online product reviews have grown into a very valued resource. In the first steps of decision making, most people would consider those in their inner circle as the first resource to go to when researching information for a product. Therefore, there is no surprise in the developing world of social media that people are turning Read more…

Next Level Digital Spit

As the free world plunges deeper and deeper into cyberspace, the up and coming generation has no idea how difficult it was to find your favorite song by fast-forwarding and rewinding your cassette. Some of them don’t even know the frustration of $17.00 CD that “skipped”. Lucky them. While their is undoubtedly an enormous decline Read more…

Groupon is Taking Over!

How Does Groupon Work If you haven’t heard of the term, “Groupon” yet, it’s time for you to get on board with over already 5 million existing subscribers! Groupon is one of the best ideas yet. Groupon.com offers deals in major cities as well as increasingly smaller cities across the United States. On top of the Read more…

How Collective Buying is Taking Off on an Online Updraft

Although the idea of collective buying is not a new idea, The article, How “Collective Buying is Taking Off on an Online Updraft” describes why collective buying is gaining so much momentum and seeing such success in the digital marketplace today. It also discusses this e-model’s influence on the Solar Industry. The collective (group) buying Read more…