Basic Overview of How Facebook Advertising Works
A successful digital marketing strategy requires the use of multiple advertising platforms, including Facebook. Effective marketing through Facebook takes time to master completely, but a good foundation can help you create early success. If you’re ready to start your Facebook advertising education, you’ve come to the right place. Let’s review the basics. Understand What Types Read more…
Filed under: Facebook, Marketing Library
Facebook For Business Marketing Tips
22 Tips and Tricks for Marketing on Facebook Facebook marketing is a strategic business promotion tactic. Facebook remains the most widely used social media platform by a relatively healthy margin: some 68% of U.S. adults are now Facebook users. With 1.52 billion daily active users on Facebook on average for December 2018 and 2.32 billion Read more…
Filed under: Facebook
Facebook for Nonprofits Best Practices
Nonprofit Facebook Page Tips Facebook marketing is a strategic business promotion tactic. With approximately 2 billion monthly active users, Facebook has a dominant market presence that will benefit nonprofits that want to engage and foster the relationship with both donors and potential donors. Your nonprofit’s presence on Facebook is important, but managing that marketing presence Read more…
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Food Lion Reaches 1 Million Facebook Fans & Donates 1 Million Meals
Food Lion, a grocery store headquartered in Salisbury, North Carolina recently celebrated reaching 1 million Facebook fans. To thank their fans for liking them on the social network, they donated 1 million meals. The meals will be distributed evenly between 30 local Feeding America member food banks within the grocer’s service area. The donation will Read more…
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Facebook Launches Live Video and Collages
Facebook rolls out a new feature that allows users to stream live video. This week, Facebook began testing the ability for people to share live video on Facebook, starting with a small percentage of people in the US on iPhones. Live lets you show the people you care about what you’re seeing in real time Read more…
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Hyatt Uses Facebook Messenger For Customer Service
Consumers will appreciate the convenience of instant messaging a brand Hyatt Tapping Facebook Messenger to Strengthen Customer Service Hyatt Hotels is one of the first brands to start using it. The international hotel chain now employs of a team of 60 across three global locations to help guests with their customer service needs via various Read more…
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Facebook: Top Customer Acquisition Channels for Retailers
25% of Retailers Say Facebook Among Top New Customer Acquisition Tactics While paid search and email marketing still top retailers’ list of effective customer acquisition channels, social media has moved up the ranks to become an important tool for engaging with and attracting new customers. According to the State of Retailing Online 2015, conducted by Read more…
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Facebook Business Page Tips and Tricks You Should Know
With over 15 million brands and companies on Facebook and the number of users steadily topping over a billion, its imperative that companies practices the most engaging tactics to ensure their brands’ posts land on the top of their Facebook fans’ News Feeds. Marketers need to start with a strategic road map and tactical plan. Read more…
Filed under: Facebook
Facebook: News Feed Changes
Facebook has recently made some changes to its news feed preferences. This update allows users to select the friends whose posts will always appear at the top of the most valuable real estate in the social media universe. You can also unfollow people to hide their posts, reconnect with people you unfollowed, and discover new Read more…
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Facebook: 2014 Stats You Need To Know
Social media continues to evolve faster than anyone could have predicted. With over 700 million daily active users Facebook remains the most used social network on the planet. These statistics show the importance of brands engaging with their fans on this social media channel. Facebook has over 728 million daily active users. 95% of Facebook Read more…
Filed under: Facebook