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Latest Digital Marketing News: Sephora’s Digital Strategy & Top 5 Retailers of Q4 2013

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research, and news we found share-worthy. SEPHORA BUILDS INSTAGRAM-LIKE COMMERCE FEATURE TO RETAIN LOYALTY MEMBERS Sephora continues to make content a key part of its strategy to create a mobile and social powerhouse, as evidenced through a new app feature that centers around Read more…

Latest Digital Marketing News: Mobile is The New Heart of Digital Customer Experience

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy. HISPANIC CONSUMERS ARE SOCIAL MEDIA CATALYSTS Hispanic consumers are more social, influential and impressionable online than non-Hispanic consumers. Read more CUSTOMER SUPPLIED IMAGES DRIVE SOCIAL ROI AT URBAN OUTFITTERS It’s all about the image. The world of Read more…

Latest Digital Marketing News: Top 5 Social Media Trends, Google Tools for Marketers, Mobile Engagement

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy. THE ART OF BEING MOBILE: ENGAGING CUSTOMERS ON THE GO The way consumers access and interact with content on mobile devices has evolved considerably over the last five years. GOOGLE’S MOST USEFUL TOOLS FOR MARKETERS It’s nearly Read more…

News: Burberry Engage Customers, Tommy Hilfiger’s Meetup

Highlighted below is the latest digital marketing news on emerging trends, research, and brands using social media. HOW DATA HELPS BURBERRY ENGAGE CUSTOMERS WHEREVER THEY ARE More than 800,000 followers and about 15 million fans make Burberry the leading luxury lifestyle brand on Instagram and Facebook. A secret to the company’s social media success and Read more…

Latest Digital Marketing News: Marc Jacobs, Mobile Shoppers, Facebook vs. Twitter

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy. MARC JACOB POP-UP SHOP EXCHANGES PRODUCTS FOR TWEETS The luxury brand won’t be asking consumers to empty out their pockets in exchange for high-quality merchandise. Instead, transactions will be based on how a customer uses Twitter, Instagram, Read more…

Social Media Buzz: B2B Marketers Increase Spend, Online Retail Brands Prefer Facebook

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy. B2B Marketers to Increase Spend on Content in 2014 Three-quarters of B2Bs intend to up spending on content, ramping up investments in tactics such as email marketing, social media and online video. Read more Facebook News Feed Read more…

Latest Digital Marketing News

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research, and news we found share-worthy. Facebook: Facebook has officially started testing Video Ads The video ads will function in the same way as the auto-play feature rolled out earlier this month for videos shared via Facebook or Instagram – Video Ads will Read more…