• Category

    Category

Improve Merchandise Relevancy with Customer Insight

Now more than ever, businesses are turning to strategic analysis of customer data to gain more actionable insight into what is motivating and driving how customers behavior. Customer insight is enabling organizations to create relevance for their customers by learning how they think; what they buy; what they use; and how they want to relate Read more…

Tap into Facebook to Persuade Consumers to Buy

According to comScore, Facebook is the leading social networking site based on monthly unique visitors, Facebook attracted 132.1 million unique visitors in June 2008, compared to MySpace, which attracted 117.6 million. According to Alexa Internet, a California-based subsidiary company of Amazon.com, Facebooks’ website’s ranking among all websites increased from 60th to 7th in terms of Read more…

Viral Marketing Powerful Tool for ROI

As we approach 2009, you may be looking for marketing tactics and strategies that will do more with less – less time, less money and, in some cases, less staff. Viral marketing is a powerful tool in your toolbox. Think about it. How many times today have you forwarded news, articles and even jokes to Read more…