Customer Insight Group Loyalty Blog

Fresh Ideas for Building Profitable Customer Relationships
  • Hot Topics

    Hot Topics

How Marketers can Reach the Women

This week Advertising Age published a white paper on women and technology, the result of a partnership with JWT. Research conducted for the report found that one in five American women uses a smartphone when shopping, primarily to connect with her social circle. Women predominantly seek out opinions from friends and family, much more so Read more…