• Category

    Category

7 Ways To Make Your Subscription Loyalty Program Irresistible

subscription box

Seven Ways To Make Your Subscription Loyalty Program Irresistible

It is cheaper to retain existing customers than continually market to get new ones. A 2018 survey conducted by McKinsey & Company found that 40% of e-commerce subscribers had canceled, so it is vital to engage with your customers early and regularly in their subscription to increase the “sticky factor.” A loyalty program can help drive this retention.