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Loyalty Program Members Generate More Revenue than Non-members

Members of Customer Loyalty Programs Generate Significantly More Revenue than Non-Members Members of retailers’ customer loyalty programs generate between 12 percent and 18 percent more revenue for retailers than do customers who are not members of the loyalty programs, according to new research from Accenture Interactive. The study was based on a survey of retailers across specialty, big-box, department, Read more…

Study: Retail Trends and Consumer Preferences that Impact Retail Sales

Recent Study Reveals What Consumers Value Most and How Retailers Can Meet Their Needs Today retailers are constantly looking for was to drive loyalty and increase sales. A recent report from Synchrony Financial reveals new retail trends that keep consumers happy and retailers growing. The study tracked existing and emerging trends impacting both the retail Read more…