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Customer Experience Benchmark Study for B2B Marketers

What makes up an effective customer experience? 85% of B2B marketers agree that consistency across content, teams and channels are the backbone of an effective customer experience according to new research from Kpost. This key finding was based on an online survey that sought to identify and benchmark the key indicators of B2B customer experience success. Read more…

Report: Retail Customer Experience from Top 50 US Retailers

Retail Customer Experience Report Results Based on more than 40,000 consumer surveys gathered from the top 50 U.S. and 25 U.K. retailers, the 11th annual ForeSee Experience Index 2015 Retail Edition, reveals the retail customer experience across web, mobile, and in stores over the course of the holiday shopping season. This report examines the drivers Read more…