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Study Reveals Customer Retention Top Priority for 2017

Business Performance Study: Customer Retention is #1 Strategic Imperative for 2017 A recent study conducted by Altify in conjunction with IDD Consults takes a look at the challenges that face enterprise B2B companies in 2017. It explores strategic initiatives, revenue considerations, top priorities for businesses and metrics that can be used to gauge progress. To Read more…

Survey: Small Business Priorities for 2017

Attracting and Retaining Clients Top Priority for Small Businesses As small business plan for 2017, attracting and retaining clients is at the top of their list. A recent survey conducted by GetApp reveals 57.6% of small businesses say that attracting and retaining clients is the biggest priority for their business. With small business uncertainty at Read more…

Customer Experience Benchmark Study for B2B Marketers

What makes up an effective customer experience? 85% of B2B marketers agree that consistency across content, teams and channels are the backbone of an effective customer experience according to new research from Kpost. This key finding was based on an online survey that sought to identify and benchmark the key indicators of B2B customer experience success. Read more…

Crate & Barrel Launches Digital Engagement Solution

Crate & Barrel Improves Customer Engagement and Acquisition with Digital Engagement Technology Crate and Barrel, recently launch a digital engagement solution to improve customer experience, engagement and acquisition for mobile, tablet and desktop shoppers. Using Moxie Concierge, the brand can connect with customers on their preferred digital communication channel and device, increasing conversions, revenue and Read more…

Report: Retail Customer Experience from Top 50 US Retailers

Retail Customer Experience Report Results Based on more than 40,000 consumer surveys gathered from the top 50 U.S. and 25 U.K. retailers, the 11th annual ForeSee Experience Index 2015 Retail Edition, reveals the retail customer experience across web, mobile, and in stores over the course of the holiday shopping season. This report examines the drivers Read more…

BP Loyalty Members Use Visa Cards for Purchases and Earn Rewards

BP Driver Rewards Program Updated BP and Visa® have teamed up to deliver a convenient, one-swipe solution at the pump for BP Driver Rewards members. Members of BP’s loyalty program now have the ability to link an eligible Visa payment card to their BP Driver Rewards account. This new functionality allows loyalty members to use Read more…

Customer Retention: How to Turn Unhappy Customers into Lifelong Customers

Customer Retention Tips and Trick Every business has had an experience with an unhappy customer. It can be unpleasant, frustrating and downright challenging, but you can turn this negative into a positive. It’s not possible to make everyone happy, all of the time. There will always be some complaints. It’s how you react to these Read more…

Repeated, high effort experiences are more damaging to brand and revenue growth than good experiences are helpful

Avaya announced the results of a Customer Effort Impact survey that highlights how the amount of work a customer exerts to obtain service affects business priorities of revenue and market growth, brand loyalty and operational margins. Customer needs and company objectives often appear to be at odds when it comes to the customer experience. Consumers Read more…

Retailers Are Moving and Shaking

Today we couldn’t help but turn our eye to the retailers out there. These recent statistics caught our eye. What do these numbers mean to you? Mobile and Video Grab a Greater Share of Digital Ad Budgets 65% of those surveyed will increase spending on Mobile and 49% will increase spending on Video [Source: eMarketer] Read more…

How Companies Are Using the Internet to Improve The Customer Experience

Google+ Content to Surface More Prominently in Search Google has announced its long-awaited move to personalize search results with content from Google+ “Search plus Your World” A searcher can now pull up stuff from Google+ connections. Examples: A search for “Ben Smith” could pull up the Google+ profile for one the user knows personally rather Read more…