Posted on April 23rd, 2013 by Mary Shaw
Did you know 52% of US small businesses don’t feel other businesses are marketing to them effectively, and 46% feel they’re being “sold” to instead of “spoken” to? It might be time to integrate social media into your B2B strategy. In this presentation you will gain insight into why B2B marketers still struggle with social [...]
Filed under: Facebook, Google+, Integrated Marketing, Internet Marketing, LInkedIn, Marketing Trends, Online Marketing, Pinterest, Social Media Marketing, Twitter, YouTube | No Comments »
Posted on April 11th, 2013 by Mary Shaw
Are you using social media to turn users into customers. Social media is a constantly evolving channel that can make a significant difference in driving results for businesses of all sizes. This presentation will show you how successful companies are using social media to build relationships with customers and show how social media initiatives can [...]
Filed under: Facebook, Google+, Internet Marketing, LInkedIn, Marketing Trends, Online Marketing, Pinterest, Social Media Marketing, Twitter, Uncategorized, YouTube | No Comments »
Posted on March 28th, 2013 by Mary Shaw
Get the Social Media Picture at Customer Insight Group.
Filed under: Online Marketing, Social Media Marketing | No Comments »
Posted on March 12th, 2013 by Beranich
Customer Insight Group reports on news and information about customer retention (CRM), loyalty marketing, social media, industry events, news and trends. If you have a story idea that may be of interest to readers of this blog, please contact us. RadioShack: Cosmin Ghiurau, Director of Social Media at RadioShack, discusses innovations in social media at [...]
Filed under: Breaking News, Customer Experience Management, Loyalty Marketing, Social Media Marketing | Comments Off
Posted on March 1st, 2013 by S. Burnett
Is your business tweeting? Twitter is no doubt one of the most popular social media channels out there today and businesses of every size can use it as a powerful tool to introduce new products and services, lend expertise and voice their opinions. But, are you wielding the power of the hashtag to your advantage? [...]
Filed under: Social Media Marketing, Twitter | Comments Off
Posted on January 28th, 2013 by S. Burnett
Your coffee table filled with retail catalogs looks a little different these days. CoffeeTable, the top-ranked catalog shopping app for the iPad®, iPad Mini®, and iPhone®, saw its digital catalogs skyrocket in usage during the holiday shopping period. The app experienced three times the engagement with brand partners through its targeted holiday initiatives, including the launch [...]
Filed under: Customer Experience Management, Integrated Marketing, Internet Marketing, Mobile Marketing, Social Media Marketing | 1 Comment »
Posted on January 17th, 2013 by S. Burnett
Sure, you may have a Facebook page for your business, but are you doing it right? Here we spotlight just a handful of best practices that you can plug and play right now to improve how your Facebook page is engaging your customers and building your brand. What better way to start off 2013! [...]
Filed under: Facebook, Social Media Marketing | 5 Comments »
Posted on January 4th, 2013 by S. Burnett
The social media goliath that is Facebook has been dominating marketers priority lists and brands have been wielding their presence there long enough that there are several standouts that are worthy of showing off their good work. The idea here is that while everybody may be on Facebook, these brands are using Facebook strategically to [...]
Filed under: Facebook, Integrated Marketing, Internet Marketing, Social Media Marketing | 7 Comments »
Posted on December 5th, 2012 by S. Burnett
It was bound to happen. All that liking, sharing and commenting is having a direct impact on consumer purchases. And it’s not that big of a surprise. After all, when you’re having lunch with a friend and she mentions where she found that fabulous chiffon scarf for such a great price, then you mentally take [...]
Filed under: Facebook, Pinterest, Social Media Marketing | 3 Comments »
Posted on November 15th, 2012 by Mary Shaw
Do You Make the Social Media Grade? Find out how you can use social media to drive your bottom line. When it comes to determining value, social media can be one of the most elusive channels for marketers. You know that engaging with customers and prospects is important, but it can be difficult to know [...]
Filed under: Facebook, Google+, LInkedIn, Social Media Marketing, Twitter | Comments Off
