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Latest Digital Marketing News: Mobile is The New Heart of Digital Customer Experience


Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy.

Women texting on a cell phone looking very happy

HISPANIC CONSUMERS ARE SOCIAL MEDIA CATALYSTS
Hispanic consumers are more social, influential and impressionable online than non-Hispanic consumers. Read more

CUSTOMER SUPPLIED IMAGES DRIVE SOCIAL ROI AT URBAN OUTFITTERS
It’s all about the image. The world of social media is evolving from a text-driven experience to one that is fueled by images. Read more

MOBILE: THE NEW HEART OF DIGITAL CUSTOMER EXPERIENCE
The news isn’t just that the top two greatest opportunities for corporations are customer experience and mobile. From my perspective, it’s the overlap between these opportunities.

5 COMPANIES THAT TOOK COMMAND OF LISTENING TO SOCIAL CONVERSATIONS
Consumers’ embrace of social media has taught brands that listening online is crucial for guiding decisions including marketing strategy, operations, budget allocation, and products and services.

THESE ARE THE BIG RETAILERS THAT ARE WINNING ON MOBILE
Internet usage has moved to smartphones and tablets. For retailers, this means if their mobile sites an apps aren’t up to snuff they’re going to lose customers — fast. Read more

 

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