Did you know 52% of US small businesses don’t feel other businesses are marketing to them effectively, and 46% feel they’re being “sold” to instead of “spoken” to? It might be time to integrate social media into your B2B strategy. In this presentation you will gain insight into why B2B marketers still struggle withsocial media, and get answers and direction on how you can use social media to meet your specific B2B goals.
Just a few tips you will learn are:
- Aligning Your Social Media Objectives with Business Objectives
- Developing a Plan to Manage and Engage Customers
- Developing a Content Calendar
- Promoting Your Social Media Presence