Twitter Infographic
Posted on May 14th, 2013 by Mary Shaw
Get the Social Media Picture at Customer Insight Group.
Filed under: Internet Marketing, Online Marketing, Twitter | No Comments »
Getting Social Media Right For Your B2B Audience
Posted on April 23rd, 2013 by Mary Shaw
Did you know 52% of US small businesses don’t feel other businesses are marketing to them effectively, and 46% feel they’re being “sold” to instead of “spoken” to? It might be time to integrate social media into your B2B strategy. In this presentation you will gain insight into why B2B marketers still struggle with social [...]
Filed under: Facebook, Google+, Integrated Marketing, Internet Marketing, LInkedIn, Marketing Trends, Online Marketing, Pinterest, Social Media Marketing, Twitter, YouTube | No Comments »
What Marketers Must Know to Maximize Results of Social Media
Posted on April 11th, 2013 by Mary Shaw
Are you using social media to turn users into customers. Social media is a constantly evolving channel that can make a significant difference in driving results for businesses of all sizes. This presentation will show you how successful companies are using social media to build relationships with customers and show how social media initiatives can [...]
Filed under: Facebook, Google+, Internet Marketing, LInkedIn, Marketing Trends, Online Marketing, Pinterest, Social Media Marketing, Twitter, Uncategorized, YouTube | No Comments »
Why Social Media Infographic
Posted on March 28th, 2013 by Mary Shaw
Get the Social Media Picture at Customer Insight Group.
Filed under: Online Marketing, Social Media Marketing | No Comments »
Next Generation’s Leaders Discover the World of Social Media
Posted on March 27th, 2013 by Mary Shaw
This presentation gives an overview of current social media trends, a look at how businesses today are utilizing social media to grow their businesses and touch on career potential within this unique marketing niche. You will gain a better understanding of how social media goes beyond how people typically use it as a consumer, and [...]
Filed under: Internet Marketing, Online Marketing, Social Media Marketing | No Comments »
Banana Republic Launches 2013 Love Campaign
Posted on February 6th, 2013 by Mary Shaw
Love is in the air at Banana Republic. The apparel and accessories brand is launching a global marketing campaign, titled “Love,” and has partnered with Match.com to host 8 in-store meet and greet events in several key markets, including New York, Los Angles, San Francisco and Chicago. The goal is to strengthen the emotional connection [...]
Filed under: Facebook, Integrated Marketing, Internet Marketing, Marketing Trends, Online Marketing, Pinterest, Social Media Marketing, Twitter | 5 Comments »
Ordering Food Goes Mobile, According to Super Bowl Snacks Research
Posted on January 31st, 2013 by Mary Shaw
With Super Bowl Sunday fast approaching, along with game day snacking on wings, nachos and more, the Interactive Advertising Bureau (IAB) and its Mobile Marketing Center of Excellence, in partnership with Viggle, today released “Mealtime Goes Mobile: Mobile Screens’ Impact on Ordering Takeout and Delivery,” exclusive research looking at mobile’s impact on ordering food. Hungry [...]
Filed under: Internet Marketing, Marketing Trends, Mobile Marketing, Online Marketing | 5 Comments »
Consumers Buy from Companies that Care
Posted on December 17th, 2012 by Mary Shaw
Brands have been aligning themselves with positive causes for many years, and seeing a positive impact on their bottom lines when they do so. Reports show consumers are more likely to switch brands, if comparable in price and quality, to one that supports a social cause. Consumers are also more inclined to recommend these brands. [...]
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The Rise, Stumble, and Future of Gilt Groupe’s Business Model
Posted on November 14th, 2012 by Elyse
Gilt Groupe is a member’s only, wholesale marketplace that engages in flash sales. Gilt Groupe was the first e-businesses of it’s kind, taking full advantage of the recession and retailers need to sell excess inventory. This free website grew mostly by word of mouth among “urban sophisticates” and became so popular that the website could [...]
Filed under: Email Marketing, Online Marketing, Uncategorized | Comments Off
Mobile and Social Media To Star In Holiday Shopping
Posted on November 14th, 2012 by Mary Shaw
Thanksgiving is approving fast, and a new study shows stores can expect consumers to be using their mobile devices and social channels much more than last year. Highlights from Deloitte’s annual holiday survey: 68% of all smartphone owners expect to use them to shop this holiday. 48% say social media will figure into their shopping [...]
Filed under: Facebook, Integrated Marketing, Internet Marketing, Mobile Marketing, Online Marketing, Social Media Marketing | Comments Off