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Build Your Brand With These Tips to Harness the Power of LinkedIn

LinkedIn Marketing Best Practices for Building Your Brand With 332 million users and an average of two new members joining every second, LinkedIn remains the undisputed place to connect for B2B decision-makers and business-minded professionals alike. Having a presence within this business-focused hub will put you in good company, from CEOs to millionaires to ladder-climbing Read more…

Revealing Marketing Stats About LinkedIn

With over 300 million members in over 200 countries and territories LinkedIn is world’s largest professional online network. For most companies, it plays an important role in their marketing strategies and the follow marketing stats about LinkedIn provide insightful information all marketers should know. Stats You Need to Know about Customers and LinkedIn More than Read more…

Report: The Benefits of Sharing and Consuming Content on LinkedIn

[Source: LinkedIn] A recent survey reveals LinkedIn members in the U.S. who actively share and consume content on LinkedIn spend about 8 hours per week consuming professionally relevant content as a way to educate themselves on industry news and trends. The report found that 62% engage with professional content on LinkedIn in order to build Read more…

Infographic: Why Social Media Marketing

Did you know that that 78% of small businesses attract new customers through social media? The ability to attract fans in social media relies on quality content that is both informative and engaging. This infographic show incredible statistics that reveal why social media has become an important element in your marketing mix. 83% of marketers Read more…

Study: Facebook Continues to Dominate the Social Realm

[Source: Adobe Digital Index] The Q1 2014 Social Intelligence Report from Adobe Digital Index indicates that Facebook dominates when it comes to social media platforms—engagement is higher on Facebook than on any other platform and is on the rise. The report looks at the effect social media has on brands from a paid, owned, and Read more…

Infographic: Find Out Why LinkedIn is Preferred by B2B Marketers

Linked in is the world’s largest professional network with over 259 million users and growing rapidly. If you haven’t already incorporated Linkedin Infographic as an integral part of your B2B social media marketing strategy, these stats should change your mind: More than 30% of LinkedIn users log into their account every day. [Tweet this stat] Read more…

Latest Digital Marketing News: Burberry Engage Customers, Victoria’s Secret Leveraging Mobile Apps

Highlighted below is the latest digital marketing news on emerging trends, research and brands using social media. HOW DATA HELPS BURBERRY ENGAGE CUSTOMERS WHEREVER THEY ARE More than 800,000 followers and about 15 million fans make Burberry the leading luxury lifestyle brand on Instagram and Facebook. A secret to the company’s social media success, and Read more…

Report: Social Media Continues to Shape the Digital Marketplace

[Source: Adobe] The recently released Social Intelligence Report by Adobe Digital Index for Q4 2013 makes it clear that marketers who didn’t advertise on social networks during the holiday season missed out on high-quality traffic and click-through rates from social ads. Some key findings include: Twitter and Pinterest saw the largest gains in referred visits Read more…

Getting Social Media Right For Your B2B Audience

Did you know 52% of US small businesses don’t feel other businesses are marketing to them effectively, and 46% feel they’re being “sold” to instead of “spoken” to? It might be time to integrate social media into your B2B strategy. In this presentation you will gain insight into why B2B marketers still struggle withsocial media, Read more…

What Marketers Must Know to Maximize Results of Social Media

Are you using social media to turn users into customers. Social media is a constantly evolving channel that can make a significant difference in driving results for businesses of all sizes. This presentation will show you how successful companies are using social media to build relationships with customers and show how social media initiatives can Read more…