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Google+ Redesign Focuses on Communities and Collections

Communities and Collections Highlighted in the New Google+ Design Google announced that it’s redesigning Google+ and putting the focus on two of the features Google+ users like the best: Communities and Collections. In the new design, Communities and Collections have been given a more prominent location. It is more mobile-friendly and users will have a Read more…

Google+ Stats Marketers Need to Know

Google+ has been growing at a surprising rate and has become powerful social media channel because of its increasing influence on search rankings. If you still haven’t jumped on board and taken advantage of everything this network has to offer here are some stats you should consider. Stats You Need to Know about Consumers and Read more…

Infographic: Why Social Media Marketing

Did you know that that 78% of small businesses attract new customers through social media? The ability to attract fans in social media relies on quality content that is both informative and engaging. This infographic show incredible statistics that reveal why social media has become an important element in your marketing mix. 83% of marketers Read more…

Study: Facebook Continues to Dominate the Social Realm

[Source: Adobe Digital Index] The Q1 2014 Social Intelligence Report from Adobe Digital Index indicates that Facebook dominates when it comes to social media platforms—engagement is higher on Facebook than on any other platform and is on the rise. The report looks at the effect social media has on brands from a paid, owned, and Read more…

Latest Digital Marketing News: Neiman Marcus Embraces Omnichannel and Burberry’s Integrated Customer Experience

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy. NEIMAN MARCUS IS THE LATEST RETAILER TO GO ‘OMNICHANNEL’ Neiman Marcus Group Inc. is among the latest retailers announcing moves to better embrace “omnichannel” retailing —that that is, merging its offline and online channels to serve shoppers Read more…

Latest Digital Marketing News: Top 5 Social Media Trends, Google Tools for Marketers, Mobile Engagement

Highlighted below are some of the latest Digital Marketing emerging trends, articles, research and news we found share-worthy. TOP 5 SOCIAL MEDIA MARKETING TRENDS FOR RETAIL INDUSTRY Successful retailers will integrate omnichannel communications. Brands will move away from a one-way content marketing push, instead leveraging social media to drive engagement, timely conversations and personalized customer Read more…

Report: Social Media Continues to Shape the Digital Marketplace

[Source: Adobe] The recently released Social Intelligence Report by Adobe Digital Index for Q4 2013 makes it clear that marketers who didn’t advertise on social networks during the holiday season missed out on high-quality traffic and click-through rates from social ads. Some key findings include: Twitter and Pinterest saw the largest gains in referred visits Read more…

Google+ Infographic

Get the Social Media Picture at Customer Insight Group.

Getting Social Media Right For Your B2B Audience

Did you know 52% of US small businesses don’t feel other businesses are marketing to them effectively, and 46% feel they’re being “sold” to instead of “spoken” to? It might be time to integrate social media into your B2B strategy. In this presentation you will gain insight into why B2B marketers still struggle withsocial media, Read more…

What Marketers Must Know to Maximize Results of Social Media

Are you using social media to turn users into customers. Social media is a constantly evolving channel that can make a significant difference in driving results for businesses of all sizes. This presentation will show you how successful companies are using social media to build relationships with customers and show how social media initiatives can Read more…