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Facebook For Business Marketing Tips

20 Facebook for Business Marketing Tips Facebook marketing is a strategic business promotion tactic. With 1.71 billion monthly active users (as of July 2016), Facebook has a dominant market presence that will benefit your business. Using Facebook for business is important, but managing that marketing presence is imperative. Start with just one Facebook tip or dive Read more…

Food Lion Reaches 1 Million Facebook Fans & Donates 1 Million Meals

Food Lion, a grocery store headquartered in Salisbury, North Carolina recently celebrated reaching 1 million Facebook fans. To thank their fans for liking them on the social network, they donated 1 million meals. The meals will be distributed evenly between 30 local Feeding America member food banks within the grocer’s service area. The donation will Read more…

Cigna Donates $1 to American Diabetes Association for Each Social Media Share

Cigna’s “America Says Ahhh” Campaign Utilizes Social Media to Engage Customers The worldwide health services organization will donate one dollar to the American Diabetes Association for each time the Cigna campaign badge is shared on social media through March 31, 2016. Cigna’s objective is to champion preventive care – an often forgotten part of wellness. Read more…

Facebook Launches Live Video and Collages

Facebook rolls out a new feature that allows users to stream live video. This week, Facebook began testing the ability for people to share live video on Facebook, starting with a small percentage of people in the US on iPhones. Live lets you show the people you care about what you’re seeing in real time Read more…

Hyatt Uses Facebook Messenger For Customer Service

Consumers will appreciate the convenience of instant messaging a brand Hyatt Tapping Facebook Messenger to Strengthen Customer Service Hyatt Hotels is one of the first brands to start using it. The international hotel chain now employs of a team of 60 across three global locations to help guests with their customer service needs via various Read more…

Retailers’ Customer Service on Social Media Lacking

83% of Customer Service Request are Ignored by Retailers It’s no surprise that retailers receive more social messages during the holiday season than any other time of the year. In Q4 2014, the retail industry was hit with its biggest influx of inbound social messages, a 21% increase over the previous quarter. If the same Read more…

Pizza Hut Engages Fans with YouTube Event

Live YouTube Event Used to Capture New Customers and Engage Existing Ones Pizza Hut seeks to engage fans on YouTube by launching a campaign featuring an improv comedy group which will host a three-hour live broadcast, accessed through the microsite PizzaHutLive.com. During the live-stream they will giveaway hundreds of prizes, including Xbox One, pre-release Halo Read more…

Facebook is One of the Top Customer Acquisition Channels for Retailers

25% of Retailers Say Facebook Among Top New Customer Acquisition Tactics While paid search and email marketing still top retailers’ list of effective customer acquisition channels, social media has moved up the ranks to become an important tool for engaging with and attracting new customers. According to the State of Retailing Online 2015, conducted by Read more…

Facebook Business Page Tips and Tricks You Should Know

With over 15 million brands and companies on Facebook and the number of users steadily topping over a billion, its imperative that companies practices the most engaging tactics to ensure their brands’ posts land on the top of their Facebook fans’ News Feeds. Marketers need to start with a strategic road map and tactical plan. Read more…

Wingstop Uses Social Media to Engage Customers

Wingstop Inc., spent the summer touring the United States. Traveling on the company’s new food truck, the mission of the tour is to serve flavor and bring goodwill to the communities that have embraced the craveable brand. The tour kicked off in Brooklyn on June 22 where Wingstop partnered with the Brooklyn Nets to build Read more…